Pals
Branding & Typography
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The Atlantis Resort in the Bahamas is home to many unique experiences and one of those is the plush animal creation shop called Pals. This re-brand uses a bespoke typeface that captures the fun, playfulness and wonder that the children get when they create, name and play with their new plush pal whilst using a light sea blue to tie in with the resort’s tropical surroundings.

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